75% of the general population think, learn and respond most effectively through visuals, so why do we insist on burdening our people with text-heavy, jargon-rich documentation?
Recent research by learning and development theorists suggests that approximately 75% of the population uses visual/spatial thinking, and 25% think predominantly in words. This means that the majority of people prefer to understand information through images, pictures, diagrams, graphics, shapes, colours, demonstrations